Tuesday, October 8, 2024
HomeUncategorizedThe Heretech Podcast with Me
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The Heretech Podcast with Me

B2BNN Newsdesk
By B2BNN Newsdesk
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My mother always said I had a face for radio and lately I’m doing a lot of podcasts.  Here’s a conversation I had with Tom Grant a Sr. Analyst with Forrester Research and the creator of the excellent Heretech podcast.  He calls me a lot of names at the beginning like “ebullient” and “irrepressible” but I don’t hold that against him 🙂

Click here and have a listen.

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Staney Varghese on Why You Can’t Market like Apple (or Why Marketing is Hard)
Andy Donovan on Why You Can’t Market like Apple (or Why Marketing is Hard)
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Larry McKeogh on Why You Can’t Market like Apple (or Why Marketing is Hard)
Geoffrey Anderson on Why You Can’t Market like Apple (or Why Marketing is Hard)
Atlantic Creative on The Importance of Storytelling in Marketing
Kenneth Cheung on Why You Can’t Market like Apple (or Why Marketing is Hard)
Tim Collins on Why You Can’t Market like Apple (or Why Marketing is Hard)
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Lyra McKee on Why You Can’t Market like Apple (or Why Marketing is Hard)
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aprildunford on Why You Can’t Market like Apple (or Why Marketing is Hard)
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aprildunford on Why You Can’t Market like Apple (or Why Marketing is Hard)
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Su-Laine Yeo on How B2B Product Marketing is Different from B2C
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Marketing Guy on Customer Retention: 7 Ideas for Marketers
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Hoover's on Customer Retention: 7 Ideas for Marketers
ClearEdge Marketing on Customer Retention: 7 Ideas for Marketers
aprildunford on “My Friends” is not a Market Segment
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Link dump for June 10th | The Queue Incorporated on A Startup Marketing Framework (Version 2)
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B2B Buzz on Customer Retention: 7 Ideas for Marketers
Leo Borges on Customer Retention: 7 Ideas for Marketers
bminove on Customer Retention: 7 Ideas for Marketers
Amy Lindahl on 6 Pitch Lessons from the MIT Media Lab
Jerome Gentolia on Customer Retention: 7 Ideas for Marketers
David Horne on Customer Retention: 7 Ideas for Marketers
aprildunford on How B2B Product Marketing is Different from B2C
Thijs Albers on Customer Retention: 7 Ideas for Marketers
Ramon on A Startup Marketing Framework (Version 2)
Samantha on How B2B Product Marketing is Different from B2C
Jeff Schoolcraft on A Startup Marketing Framework (Version 2)
Yoshimi Digital on A Startup Marketing Framework (Version 2)
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QGM Now on Customer Retention: 7 Ideas for Marketers
Mike Schinkel on Customer Retention: 7 Ideas for Marketers
Kathy Ferreira on Your Puny Marketing Budget is a Weapon
Jason Yip on Customer Retention: 7 Ideas for Marketers
Tim Ryan on Customer Retention: 7 Ideas for Marketers
Jacel Egan on Customer Retention: 7 Ideas for Marketers
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April Dunford on Customer Retention: 7 Ideas for Marketers
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Conversis Marketing on Customer Retention: 7 Ideas for Marketers
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Stephanie Tilton on Customer Retention: 7 Ideas for Marketers
Tim Johnson on “My Friends” is not a Market Segment
Amrita Chandra on Customer Retention: 7 Ideas for Marketers
Sequentia Environics on Customer Retention: 7 Ideas for Marketers
Becca Fieler on Customer Retention: 7 Ideas for Marketers
David Nault on 7 Rules for Perfect Press Releases
Saaya Y. on “My Friends” is not a Market Segment
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HN Firehose on Customer Retention: 7 Ideas for Marketers
Raul Ramirez ✔ on Customer Retention: 7 Ideas for Marketers
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April Dunford on Customer Retention: 7 Ideas for Marketers
Sharon Bright on Customer Retention: 7 Ideas for Marketers
aprildunford on “My Friends” is not a Market Segment
Tim Johnson on “My Friends” is not a Market Segment
aprildunford on Customer Retention: 7 Ideas for Marketers
Pramit J Nathan on How B2B Product Marketing is Different from B2C
Doug Johnson on Customer Retention: 7 Ideas for Marketers
aprildunford on Customer Retention: 7 Ideas for Marketers
Jon Jones on Customer Retention: 7 Ideas for Marketers
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Glen Gilmore, Esq. on How B2B Product Marketing is Different from B2C
aprildunford on “My Friends” is not a Market Segment
AIPMM CapítuloMéxico on How B2B Product Marketing is Different from B2C
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Carol Kollm on A Startup Marketing Framework (Version 2)
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Olaf Kowalik on “My Friends” is not a Market Segment
NUtech Ventures on Does Your Startup Need a Rockstar Marketer or a B Player?
Marketing Filter on “My Friends” is not a Market Segment
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Clue on “My Friends” is not a Market Segment
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Verify on “My Friends” is not a Market Segment
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Dorri on Your Puny Marketing Budget is a Weapon
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Ramon Suarez on “My Friends” is not a Market Segment
Maple Butter Blog on Your Puny Marketing Budget is a Weapon
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Mark McCarrell on “My Friends” is not a Market Segment
Hacker News on “My Friends” is not a Market Segment
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Olumide Soyombo on “My Friends” is not a Market Segment
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Geoffrey Anderson on “My Friends” is not a Market Segment
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Edmee Roche on Your Puny Marketing Budget is a Weapon
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Ramon Suarez on Your Puny Marketing Budget is a Weapon
Shanz on Your Startup Tagline is Anti-Social
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» A Startup Marketing Framework (Version 2) | StartupNorth on 6 Steps to Better Content Marketing
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» A Startup Marketing Framework (Version 2) | StartupNorth on A Startup Marketing Framework (Version 2)
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Josh Duncan on Your Puny Marketing Budget is a Weapon
Justin Style on Authenticity and Your *&%# Language!
aprildunford on Your Startup Tagline is Anti-Social
Tom Rovers on Politics in Startups vs. Big Companies
Clinton Skakun on Your Startup Tagline is Anti-Social
Brian Hession on How B2B Product Marketing is Different from B2C
Peter Ng on Politics in Startups vs. Big Companies
Robin scott on 7 Rules for Perfect Press Releases
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Geoffrey Anderson on Politics in Startups vs. Big Companies
Tilia Parks on Politics in Startups vs. Big Companies
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HN Firehose on Politics in Startups vs. Big Companies
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Lane Heckler on How B2B Product Marketing is Different from B2C
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Nicola Rohrseitz on How B2B Product Marketing is Different from B2C
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Bob Scheier on How B2B Product Marketing is Different from B2C
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Peter Field on How B2B Product Marketing is Different from B2C
Jason Jacobsohn on How B2B Product Marketing is Different from B2C
Martin Soorjoo on How B2B Product Marketing is Different from B2C
Paul Veugen on How B2B Product Marketing is Different from B2C
Joost van Asch on 6 Pitch Lessons from the MIT Media Lab
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Mokabla on How B2B Product Marketing is Different from B2C
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Snapper on 6 Pitch Lessons from the MIT Media Lab
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AIPMM CapítuloMéxico on How B2B Product Marketing is Different from B2C
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Mark McClure on How B2B Product Marketing is Different from B2C
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Conversis Marketing on How B2B Product Marketing is Different from B2C
Sheri on How B2B Product Marketing is Different from B2C
Mike Schinkel on How B2B Product Marketing is Different from B2C
Steve Johnson on How B2B Product Marketing is Different from B2C
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Kelley Spiridakis on Does Your Startup Need a Rockstar Marketer or a B Player?
Bertrand Hazard on Does Your Startup Need a Rockstar Marketer or a B Player?
Ruth Julia Gough on How B2B Product Marketing is Different from B2C
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Janet Aronica on How B2B Product Marketing is Different from B2C
Tim Johnson on How B2B Product Marketing is Different from B2C
Nigel Kay on How B2B Product Marketing is Different from B2C
Ingrid Pinheiro on How B2B Product Marketing is Different from B2C
Ingrid Pinheiro on How B2B Product Marketing is Different from B2C
April Dunford on How B2B Product Marketing is Different from B2C
April Dunford on How B2B Product Marketing is Different from B2C
April Dunford on How B2B Product Marketing is Different from B2C
April Dunford on How B2B Product Marketing is Different from B2C
Andy Donovan on How B2B Product Marketing is Different from B2C
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Mike Schinkel on How B2B Product Marketing is Different from B2C
Eric Hannon on How B2B Product Marketing is Different from B2C
Peter Hanschke on How B2B Product Marketing is Different from B2C
Joshua Duncan on How B2B Product Marketing is Different from B2C
April Dunford on How B2B Product Marketing is Different from B2C
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aprildunford on How B2B Product Marketing is Different from B2C
David Banks on How B2B Product Marketing is Different from B2C
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aprildunford on Does Your Startup Need a Rockstar Marketer or a B Player?
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Scott Duncan on Does Your Startup Need a Rockstar Marketer or a B Player?
aprildunford on Should A Startup Hire a PR Agency?
aprildunford on Does Your Startup Need a Rockstar Marketer or a B Player?
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Paul Young on Does Your Startup Need a Rockstar Marketer or a B Player?
Aaron on Should A Startup Hire a PR Agency?
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aprildunford on Pre-Launch Marketing for Stealthy Startups
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funnelholic on Should Your Messaging Use Your Competitor’s Terminology?
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aprildunford on 6 Pitch Lessons from the MIT Media Lab
aprildunford on Why Most Marketers Suck
aprildunford on A Startup Marketing Framework (Version 2)
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Mik Kersten on Your Startup Tagline is Anti-Social
Rozbeh Sororian on Why Most Marketers Suck
Jason Dea on Are You Ignoring Half of Your Sales Funnel?
Sharel Omer on A Startup Marketing Framework (Version 2)
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sophieschwartz on Less is More: Why B2B Marketers Know Fewer Leads are Better
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