Should Your Startup Take on the Big Guns?
Should startups try to compete directly against large competitors directly in established markets? Here are 4 reasons they might want to.
startup marketing
Should A Startup Hire a PR Agency?
Should a startup hire a PR Agency? A lot of people think they shouldn’t and I used to be one of them. I’ve since learned a bit about when you should hire an agency, how to get the most out of the relationship.
Your Startup Needs a Website (even if your product isn’t ready yet)
There are a lot of reasons to have a thoughtful web presence for a startup even before you have an early version of the product. So why don’t more startups have one?
A New Marketing Framework
I wanted to construct a framework similar to the Pragmatic Marketing Framework from a purely marketing point of view. This is my marketing framework I’ve built based on my experience and what I’ve seen other smart marketers doing.