Market Sizing for Startups – Get Real!
Estimating the size of an addressable market for a startup is hard but not impossible. The key is to start with what you know, extrapolate in a reasonable way and then test your assumptions on customers.
Estimating the size of an addressable market for a startup is hard but not impossible. The key is to start with what you know, extrapolate in a reasonable way and then test your assumptions on customers.